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HOW TO CHOOSE THE RIGHT CREATIVE AGENCY?

HOW TO CHOOSE THE RIGHT CREATIVE AGENCY?

If you’re reading this, chances are you already know that you need a creative agency, but you’ve probably worked out that there are loads out there. Some agencies offer a broad suite of services, and some offer a smaller, more specialised list. So, how do you choose the right creative agency for you? Here are […]

WHY SHOULD YOU HIRE A CREATIVE AGENCY?

WHY SHOULD YOU HIRE A CREATIVE AGENCY?

To hire a creative agency that knows their stuff, is one sure-fire way to drive the success of your brand and your business. But before we explain some of the reasons why you should hire a creative agency, it may be best to start by clarifying one. A creative agency is skilled at approaching and […]

WHAT IS THE SAUCE OF GROWTH FOR 2017?

WHAT IS THE SAUCE OF GROWTH FOR 2017?

Sauces aren’t commonly consumed by themselves. They’re mostly used to add flavour or complement a dish. Whether the flavour is sweet, salty, sour, or spicy – the purpose of all good sauces is to make the ordinary, great. That’s what Marketing Sauce – a group of like-minded marketing specialists – set out to achieve at […]

INDUSTRY MAGAZINES: WHEN PRINT MEETS DIGITAL

INDUSTRY MAGAZINES: WHEN PRINT MEETS DIGITAL

Studio Stedman recently worked with Access PR to rebrand and revive the quarterly industry magazine for Customer Service Institute of Australia (CSIA). To appeal to CSIA’s tech-savvy readers, we designed the publication to work predominantly online. On the design-side, we used the existing CSIA logo and brand colours. We also created a publication style-guide to make […]

WHITE RIBBON EVENT MAKES STATEMENT ON SILVER

WHITE RIBBON EVENT MAKES STATEMENT ON SILVER

Studio Stedman and XYZ Media have collaborated again to produce the invitation to Marsden Law Group’s annual White Ribbon fundraiser – Australia’s campaign to stop violence against women.

RAIL SAFETY WEEK: TESTS OUR TIGHTROPE SKILLS

RAIL SAFETY WEEK: TESTS OUR TIGHTROPE SKILLS

As a creative agency, we love a creative challenge. Maverick Marketing and Communications reached out to us to produce over-sized 3D interactive images for their client, Transport Sydney Trains, as part of Rail Safety Week. The large-format decals not only needed to realistically depict death-defying scenes – walking a tightrope over elevator shafts, gorges and […]

IS 42 REALLY THE ANSWER TO LIFE, THE UNIVERSE AND EVERYTHING?

IS 42 REALLY THE ANSWER TO LIFE, THE UNIVERSE AND EVERYTHING?

Over the last eight weeks, Melissa has been studying amateur astronomy at the Sydney Observatory. And more recently, she somehow talked me into heading out under the cover of darkness in an attempt to capture the many billions of twinkle, twinkles in the sky.

EDGECLIFF MEWS DENTISTRY: SOMETHING TO SMILE ABOUT!

EDGECLIFF MEWS DENTISTRY: SOMETHING TO SMILE ABOUT!

For many of us, going to the dentist isn’t much to smile about. And that’s exactly what Edgecliff Mews Dentistry has set out to change. The dental practice located in the Eastern suburbs of Sydney is not only celebrating oral health and beautiful smiles, but also a vibrant new brand and business image. Edgecliff Mews […]

THREE SIMPLE WAYS TO MAKE YOUR DAY EXTRAORDINARY

THREE SIMPLE WAYS TO MAKE YOUR DAY EXTRAORDINARY

Doodle. Doodle some more. And attend extraordinary design conferences. Melissa Bruhns, Art Director at Studio Stedman was one of over 1000 people in attendance at the Adobe ‘Make it Extraordinary’ Conference at Carriageworks last month. There were live demonstrations from Adobe experts, showcasing software updates and new programs in the Adobe suite. “It was an […]

BRAND STRATEGY: RE-THINKING THE BRAND AFTER A MERGE

BRAND STRATEGY: RE-THINKING THE BRAND AFTER A MERGE

What’s the brand strategy when two separate companies become one? What is the purpose of the new brand? Does it need to retain the values of old, or convey the newly merged business culture of today? These are all important considerations when visually crafting a new brand and will be different for every newly merged […]

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